World Smart Energy Week in Tokyo, Japan

Martha Butwin is the senior international trade specialist at the Denver Export Assistance Center, (DEAC).  Some of the programs offered by DEAC are the Trade Fair Certification and Buyers programs.  DEAC’s two types of trade shows are certified and international buyer trade shows.  Each trade show is usually industry specific.  If the trade show has certification the U.S. Commercial Service and U.S. Embassy will support U.S companies in attending the trade show which increases the comfort level of partnerships. To contact the state of Colorado about exporting and trade show opportunities contact Thomas Binet at 303-892-3813 or [email protected].  To contact Martha Butwin email her at [email protected] or call 303-844-6623 ext. 221 Each trade show is a cooperative partnership arrangement between private sector show organizers and the U.S. government.  The International Business Center within each trade shows offers both foreign and domestic industry networking with potential partners.

Wayne Kakos and Christina Alonge from Reed Exhibitions, which is the premier company in trade shows, help companies increase profits through international trade shows.  International trade shows are similar to domestic trade shows due to Reed Exhibitions pre-set-up and organization.  Reed Exhibitions holds over 500 trade shows both domestic and international.  They offer turn-key service options where everything is ready and set-up, a company only has to set-up graphics and the small stuff.

One of Reed Exhibition’s certified trade shows is the World Smart Energy Week in Tokyo, Japan, held on February 29th, 2012.  They will be in the U.S. pavilion during that trade show.  This trade show focuses on renewable energy in Japan.  The trade show is separated into seven different expos, presented in one location as one trade show.  Each of the seven specifically focuses on one type of clean energy.  If you are green you are there in Tokyo.  The trade show ends March 2nd 2012.  20,000 exhibitors and 120 attendees are expected to be in attendance since the isles are jam-packed last year.

Now is the time to enter this market as Japan moves to reach their future energy goals.   For U.S. companies at show the U.S. Commercial Service trade specialists in the Asian clean energy market will assist companies with the regions clean energy sector.

For more information call Wayne Kakos at 203-840-5875 or email him at, [email protected].

Also check out Reed Exhibitions at, www.reedexpo.com

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Lew Cramer: Go Global, Go Big, or Go Out of Business.

Lew Cramer, president and chief executive officer of the World Trade Center Utahknows that if you are not internationally minded, you will go out Lew Cramer

of business.  Lew Cramer knows this from his extensive background in exporting which includes;

  1. Director general of the U.S. Commercial Service; directing the activities of 1,400 commercial officers at over 150 embassies worldwide, as well as in 65 offices throughout the United States,
  2. US WEST International developing major telecommunications projects in 30 plus countries,
  3. White House Fellow, as a Deputy Assistant Commerce Secretary, and as the Assistant Secretary of Commerce for International Trade,
  4. Practiced corporate law in Los Angeles and in the San Francisco Bay area,
  5. Taught at the business schools of the University of Southern California and Georgetown University,
  6. Honors graduate of the charter class of the Brigham Young University Law School.

Utah has doubled exports over the past five years, and World Trade Center Utah played a key role in making that happen.  There are a number of ways they have accomplished this such as applying for grants, hosting events, pushing exporting, etc.  Collaboration is one method the World Trade Center Utah boosts exporting.  WTC-Utah collaborates with the U.S. Department of Commerce, business chambers, universities, economic development agencies, and business.  Collaboration is one of Utah’s strengths.  World Trade Center Utah believes in building with what you got so to get the word out that they successfully assist companies in growing businesses by means of exporting they do by connecting and building partnerships.

The World Trade Center Utah provides businesses with resources and tools and through exporting create profits and jobs by expanding businesses into new territories.

The World Trade Center Utah emphasizes international exporting is not that hard and once you learn it, it’s easy.  An attitude of “we can export” makes a difference.  C-level executives must set that tone.  Businesses must be global.  Exporting is not all about outsourcing but selling American made products/services to another country.

The World Trade Center Utah’s #1 export is metals for example gold and cooper.  China is the near west to Utah and so China is their #2 location to export to.

For more information, visit; www.wtcut.com.

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The #1 Financial Risk in Importing and Exporting

Knowing the risks associated with importing and exporting can ultimately lower those risks.  Finding the right partnership produces profits and there are resources to finding legitimate overseas partners. Roy Becker Seminars

 

Roy Becker of Roy Becker seminars has 30 years of experience in importing and exporting.  Becker is an expert in letters of credit and the International Chamber of Commerce INCOTERMS.

The #1 risk is of course, getting paid.  Risks falls under three categories.

  1. Commercial risk.  The payment arrangement must be forethought and agreed upon by the seller and buyer.  Cash advance payments, letters of credit and bank intermediaries can be methods for determining risk.  A letter of credit is not a bank guarantee of payment and is document intensive.
  2. Country risk.  A specific country may have risk due to business methods, economics and political issues which can result in unexpected investment losses.
  3. Currency risk. The exchange rate must be determined.  A bank can guarantee exchange rates on a specific day to elevate the risk and solidify final costs.

INCOTERMS determine seller and buyer delivery issues like cost, risk and responsibilities/duties.  The most misunderstood issue is at what time the title passes meaning possession and ownership are two different terms.

Roy Becker

Roy Becker Seminars give in depth use and definition of importing and exporting.  To contact Roy Becker Seminars, visit; www.roybeckerseminars.com.

To learn more about INCOTERMS visit; www.iccbooksusa.net.

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Trade Wind Program

BillBurwellBlairWoodring  

Bill Burwell, director of the U.S. Commercial Service in Baltimore, MD and Blair Woodring of Custom Alloys were guests on Connect and Collaborate with ICOSA radio.  Together they shared the robust opportunities of participating in the Trade Winds program offered by the U.S. Commercial Service.   The Trade Winds Forum connects business to exporting opportunities.   For information on the Trade Winds program, visit: http://export.gov/pennsylvania/tradewinds.  The program is geared towards senior executives such as CEOs and vice presidents.  Up to 300 people are present at Trade Winds conferences making networking with both U.S. and foreign companies possible and are held in the exporting region.

Gold Key services are available at Trade Wind conferences.  Starting at $700 for small to medium sized companies the USCS will screen, verify and arrange meetings with qualified companies.  Even though only one in 100 U.S. companies export this federally funded program results in 100 million in sales overall for companies who have been part of Trade Winds.

Blair Woodring of Customs Alloys sees value in exporting with the U.S. Commercial Service due to the competitiveness and the U.S. Commercial Service brand.  He recommends the Trade Wind program for not being a typical government service but one with extreme customer service and commitment to success.

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The U.S. Department of Commerce and Frederick Exports

Martha Butwin and Zach Frederick  

Martha Butwin, Senior International Trade Specialist at the U.S. Department of Commerce’s Denver Export Assistance Center facilitates exporting goods and services for a variety of companies.  The Gold Key Service program (starting at $700) serves as a starting point for companies working towards exporting.  The International Partner Search (starting at $550) pairs companies who are potential partners.  Each program starts with questioners to determine a match.  An international company profile is prepared to reduce the amount of scammers.

Butwin recalls the high point in her career as working with partners, Project C.U.R.E. and CAP World Wide to provide not only medical supplies but life supplies to Afghanistan people.  To view the video “From Colorado to Kabul”, visit: www.theicosamagazine.com/videos

For more information, visit: www.export.gov

Zach Frederick, founder of Frederick Export, an export management company attributes five practices for sustainable success: 1. Management must buy into exporting, 2. Global pricing parody, 3. Knowing industry contacts, and 4. register your trademarks in every country you export to is vital, (as company control can be lost to a distributor), 5. Qualify the leads.

For more information, visit: www.frederickexport.com

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